From 1893 to 1933, the Anti-Saloon League was a major force in American politics. Influencing the United States through lobbying and the printed word, it turned a moral crusade against the manufacture, sale and consumption of alcohol into the Prohibition Amendment to the United States Constitution.
Under the motto “The Saloon Must Go,” the organization worked to unify public anti-alcohol sentiment, enforce existing temperance laws and enact further anti-alcohol legislation. At first, the League appealed to local churches to carry its message to the people. Once they had established a loyal following, the League leaders focused their efforts on getting individual politicians elected who supported the cause.
The League was able to promote the temperance cause by publishing thousands of fliers, pamphlets, songs, stories, cartoons, dramas, magazines and newspapers.
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